/* ============================================================
   Werbung 360° – Stylesheet
   Eine Marke der MARKETING 360° GmbH
   Farbwelt aus dem Logo: Pink #E5195F · Blau #1E82C8
   ============================================================ */

:root {
  --pink: #E5195F;
  --pink-dark: #C01450;
  --pink-soft: #FDEAF1;
  --blue: #1E82C8;
  --blue-dark: #16699F;
  --blue-soft: #E8F3FB;
  --ink: #22262B;
  --gray: #5C646D;
  --gray-light: #9AA2AB;
  --bg: #FFFFFF;
  --bg-soft: #F5F7F9;
  --line: #E5E9ED;
  --radius: 14px;
  --shadow: 0 6px 24px rgba(34, 38, 43, .08);
  --shadow-lg: 0 14px 40px rgba(34, 38, 43, .14);
  --maxw: 1180px;
}

* { margin: 0; padding: 0; box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
  font-family: 'Montserrat', system-ui, -apple-system, 'Segoe UI', sans-serif;
  color: var(--ink);
  background: var(--bg);
  line-height: 1.65;
  font-size: 16px;
}

img { max-width: 100%; height: auto; display: block; }

a { color: var(--blue); text-decoration: none; }
a:hover { color: var(--blue-dark); }

.container { max-width: var(--maxw); margin: 0 auto; padding: 0 24px; }

/* ---------- Typografie ---------- */
h1, h2, h3, h4 { line-height: 1.2; font-weight: 800; letter-spacing: -.01em; }
h1 { font-size: clamp(2rem, 4.6vw, 3.3rem); }
h2 { font-size: clamp(1.5rem, 3vw, 2.2rem); }
h3 { font-size: 1.15rem; }

.kicker {
  display: inline-block;
  font-size: .8rem;
  font-weight: 800;
  text-transform: uppercase;
  letter-spacing: .12em;
  color: var(--pink);
  margin-bottom: .7rem;
}

.section-head { max-width: 720px; margin-bottom: 2.6rem; }
.section-head.center { margin-left: auto; margin-right: auto; text-align: center; }
.section-head p { color: var(--gray); margin-top: .8rem; }

section { padding: 84px 0; }
section.soft { background: var(--bg-soft); }

/* ---------- Buttons ---------- */
.btn {
  display: inline-block;
  padding: 14px 28px;
  border-radius: 999px;
  font-weight: 700;
  font-size: .95rem;
  transition: all .18s ease;
  cursor: pointer;
  border: 2px solid transparent;
}
.btn-primary { background: var(--pink); color: #fff; }
.btn-primary:hover { background: var(--pink-dark); color: #fff; transform: translateY(-2px); box-shadow: var(--shadow); }
.btn-outline { border-color: var(--ink); color: var(--ink); background: transparent; }
.btn-outline:hover { background: var(--ink); color: #fff; }
.btn-white { background: #fff; color: var(--pink); }
.btn-white:hover { transform: translateY(-2px); box-shadow: var(--shadow); color: var(--pink-dark); }
.btn-blue { background: var(--blue); color: #fff; }
.btn-blue:hover { background: var(--blue-dark); color: #fff; }

/* ---------- Topbar ---------- */
.topbar {
  background: var(--ink);
  color: #cfd5da;
  font-size: .82rem;
  padding: 7px 0;
}
.topbar .container { display: flex; justify-content: space-between; gap: 16px; flex-wrap: wrap; }
.topbar a { color: #fff; font-weight: 600; }
.topbar a:hover { color: var(--pink-soft); }
.topbar .tb-left { display: flex; gap: 22px; flex-wrap: wrap; }

/* ---------- Header / Navigation ---------- */
header.site {
  position: sticky;
  top: 0;
  z-index: 100;
  background: rgba(255, 255, 255, .96);
  backdrop-filter: blur(8px);
  border-bottom: 1px solid var(--line);
}
.nav-wrap {
  display: flex;
  align-items: center;
  justify-content: space-between;
  height: 74px;
  gap: 24px;
}
.brand img { height: 34px; width: auto; }

nav.main { display: flex; align-items: center; gap: 6px; }
nav.main > a, nav.main .drop > a {
  color: var(--ink);
  font-weight: 700;
  font-size: .93rem;
  padding: 10px 14px;
  border-radius: 8px;
}
nav.main > a:hover, nav.main .drop > a:hover { background: var(--bg-soft); color: var(--pink); }
nav.main a.active { color: var(--pink); }

.drop { position: relative; }
.drop > a::after { content: ' ▾'; font-size: .7em; color: var(--gray-light); }
.drop-menu {
  position: absolute;
  top: calc(100% + 6px);
  left: 0;
  min-width: 280px;
  background: #fff;
  border: 1px solid var(--line);
  border-radius: var(--radius);
  box-shadow: var(--shadow-lg);
  padding: 8px;
  opacity: 0;
  visibility: hidden;
  transform: translateY(6px);
  transition: all .18s ease;
}
.drop:hover .drop-menu, .drop:focus-within .drop-menu {
  opacity: 1; visibility: visible; transform: translateY(0);
}
.drop-menu a {
  display: block;
  padding: 10px 14px;
  border-radius: 9px;
  color: var(--ink);
  font-weight: 600;
  font-size: .92rem;
}
.drop-menu a span { display: block; font-size: .78rem; font-weight: 500; color: var(--gray); }
.drop-menu a:hover { background: var(--pink-soft); color: var(--pink); }

.nav-cta { display: flex; align-items: center; gap: 12px; }

/* Mobile Navigation */
.nav-toggle {
  display: none;
  background: none;
  border: none;
  font-size: 1.6rem;
  cursor: pointer;
  color: var(--ink);
}
@media (max-width: 960px) {
  .topbar { display: none; }
  header.site { backdrop-filter: none; background: #fff; }
  nav.main {
    position: fixed;
    inset: 0;
    top: 74px;
    background: #fff;
    flex-direction: column;
    align-items: stretch;
    padding: 20px 24px;
    gap: 2px;
    display: none;
    overflow-y: auto;
    z-index: 99;
  }
  nav.main.open { display: flex; }
  .drop-menu {
    position: static;
    opacity: 1;
    visibility: visible;
    transform: none;
    box-shadow: none;
    border: none;
    padding-left: 14px;
    min-width: 0;
  }
  .nav-toggle { display: block; }
  .nav-cta .btn { display: none; }
  .topbar .tb-right { display: none; }
}

/* ---------- Hero ---------- */
.hero {
  background:
    radial-gradient(1000px 500px at 85% -10%, var(--blue-soft), transparent 60%),
    radial-gradient(800px 420px at -10% 110%, var(--pink-soft), transparent 55%),
    var(--bg);
  padding: 90px 0 70px;
}
.hero-grid {
  display: grid;
  grid-template-columns: 1.05fr .95fr;
  gap: 56px;
  align-items: center;
}
.hero p.lead { color: var(--gray); font-size: 1.13rem; margin: 1.2rem 0 2rem; max-width: 34rem; }
.hero .btn-row { display: flex; gap: 14px; flex-wrap: wrap; }
.hero-visual img { border-radius: var(--radius); box-shadow: var(--shadow-lg); }
.hero-center { text-align: center; }
.hero-center .hero-text { max-width: 780px; margin: 0 auto; }
.hero-center p.lead { margin-left: auto; margin-right: auto; }
.hero-center .btn-row, .hero-center .hero-badges { justify-content: center; }
.hero-pano {
  width: 100%;
  margin-top: 3.2rem;
  border-radius: var(--radius);
  box-shadow: var(--shadow-lg);
}
.hero-badges { display: flex; gap: 26px; margin-top: 2.4rem; flex-wrap: wrap; }
.hero-badges div { font-size: .86rem; color: var(--gray); font-weight: 600; }
.hero-badges strong { display: block; font-size: 1.45rem; color: var(--ink); font-weight: 800; }
.hero-badges .pink strong { color: var(--pink); }
.hero-badges .blue strong { color: var(--blue); }

.mark360 {
  background: linear-gradient(100deg, var(--pink), var(--blue));
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
}

/* ---------- Karten / Leistungen ---------- */
.grid { display: grid; gap: 24px; }
.grid.c2 { grid-template-columns: repeat(2, 1fr); }
.grid.c3 { grid-template-columns: repeat(3, 1fr); }
.grid.c4 { grid-template-columns: repeat(4, 1fr); }

.card {
  background: #fff;
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 30px 26px;
  transition: all .2s ease;
  position: relative;
  overflow: hidden;
}
.card:hover { transform: translateY(-4px); box-shadow: var(--shadow-lg); border-color: transparent; }
.card .icon {
  width: 52px; height: 52px;
  border-radius: 13px;
  display: flex; align-items: center; justify-content: center;
  font-size: 1.45rem;
  margin-bottom: 1.1rem;
  background: var(--pink-soft);
}
.card:nth-child(even) .icon { background: var(--blue-soft); }
.card h3 { margin-bottom: .5rem; }
.card p { color: var(--gray); font-size: .93rem; }
.card .more { display: inline-block; margin-top: 1rem; font-weight: 700; font-size: .88rem; color: var(--pink); }
.card .more::after { content: ' →'; }
.card.blue-link .more { color: var(--blue); }

.card.cta-card {
  background: linear-gradient(135deg, var(--ink), #343b42);
  color: #fff;
  border: none;
}
.card.cta-card p { color: #b9c0c7; }

/* ---------- USP ---------- */
.usp-item { text-align: left; }
.usp-item .icon {
  width: 56px; height: 56px;
  border-radius: 50%;
  display: flex; align-items: center; justify-content: center;
  font-size: 1.4rem;
  margin-bottom: 1rem;
  color: #fff;
  background: var(--pink);
}
.usp-item:nth-child(even) .icon { background: var(--blue); }
.usp-item h3 { font-size: 1.05rem; margin-bottom: .4rem; }
.usp-item p { color: var(--gray); font-size: .92rem; }

/* ---------- Referenzen ---------- */
.ref-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }
.ref-item {
  border-radius: var(--radius);
  overflow: hidden;
  position: relative;
  box-shadow: var(--shadow);
  background: #fff;
}
.ref-item img { width: 100%; aspect-ratio: 4/3; object-fit: cover; transition: transform .3s ease; }
.ref-item:hover img { transform: scale(1.04); }
.ref-item .ref-label {
  padding: 14px 18px;
  border-top: 1px solid var(--line);
}
.ref-item .ref-label strong { display: block; font-size: .95rem; }
.ref-item .ref-label span { font-size: .8rem; color: var(--gray); }
.ref-item .tag {
  position: absolute;
  top: 12px; left: 12px;
  background: rgba(255,255,255,.92);
  color: var(--ink);
  font-size: .72rem;
  font-weight: 700;
  padding: 4px 12px;
  border-radius: 999px;
}

.filter-row { display: flex; gap: 10px; flex-wrap: wrap; margin-bottom: 2.2rem; }
.filter-btn {
  border: 1.5px solid var(--line);
  background: #fff;
  color: var(--gray);
  padding: 9px 20px;
  border-radius: 999px;
  font-weight: 700;
  font-size: .87rem;
  cursor: pointer;
  font-family: inherit;
  transition: all .15s ease;
}
.filter-btn:hover { border-color: var(--pink); color: var(--pink); }
.filter-btn.active { background: var(--pink); border-color: var(--pink); color: #fff; }

/* ---------- Produkte ---------- */
.prod-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; }
.prod-card {
  background: #fff;
  border: 1px solid var(--line);
  border-radius: var(--radius);
  overflow: hidden;
  display: flex;
  flex-direction: column;
  transition: all .2s ease;
  scroll-margin-top: 110px;
}
.prod-card:hover { transform: translateY(-4px); box-shadow: var(--shadow-lg); }
.prod-img img { width: 100%; aspect-ratio: 4/3; object-fit: cover; }
.prod-body { padding: 24px 24px 28px; display: flex; flex-direction: column; flex: 1; }
.prod-body h3 { margin-bottom: .5rem; }
.prod-body > p { color: var(--gray); font-size: .92rem; margin-bottom: 1rem; }
.prod-includes { list-style: none; margin: 0 0 1.4rem; flex: 1; }
.prod-includes li {
  font-size: .84rem;
  color: var(--gray);
  padding: 5px 0 5px 24px;
  position: relative;
}
.prod-includes li::before {
  content: '✓';
  position: absolute; left: 0; top: 4px;
  color: var(--blue);
  font-weight: 800;
  font-size: .8rem;
}
.prod-body .btn { align-self: flex-start; }
@media (max-width: 960px) { .prod-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 600px) { .prod-grid { grid-template-columns: 1fr; } }

/* ---------- Ablauf ---------- */
.steps { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; counter-reset: step; }
.step {
  background: #fff;
  border-radius: var(--radius);
  padding: 34px 28px;
  border: 1px solid var(--line);
  position: relative;
}
.step .num {
  font-size: 2.6rem;
  font-weight: 800;
  line-height: 1;
  background: linear-gradient(120deg, var(--pink), var(--blue));
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
  margin-bottom: .9rem;
}
.step h3 { margin-bottom: .5rem; }
.step p { color: var(--gray); font-size: .93rem; }

/* ---------- Kundenstimmen ---------- */
.quote {
  background: #fff;
  border-radius: var(--radius);
  padding: 30px 28px;
  border: 1px solid var(--line);
  box-shadow: var(--shadow);
}
.quote .stars { color: #F5A623; letter-spacing: 2px; margin-bottom: .8rem; font-size: .95rem; }
.quote p { font-size: .96rem; }
.quote footer { margin-top: 1.1rem; font-size: .85rem; color: var(--gray); font-weight: 600; }

/* ---------- CTA-Band ---------- */
.cta-band {
  background: linear-gradient(110deg, var(--pink) 0%, var(--pink-dark) 45%, var(--blue) 130%);
  color: #fff;
  border-radius: 22px;
  padding: 60px 48px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 32px;
  flex-wrap: wrap;
}
.cta-band h2 { color: #fff; }
.cta-band p { color: rgba(255,255,255,.85); margin-top: .5rem; max-width: 34rem; }

/* ---------- Seiten-Hero (Unterseiten) ---------- */
.page-hero {
  background:
    radial-gradient(900px 400px at 90% -20%, var(--blue-soft), transparent 60%),
    radial-gradient(700px 380px at -5% 120%, var(--pink-soft), transparent 55%),
    var(--bg-soft);
  padding: 72px 0 58px;
  border-bottom: 1px solid var(--line);
}
.page-hero p.lead { color: var(--gray); font-size: 1.08rem; max-width: 44rem; margin-top: 1rem; }
.breadcrumb { font-size: .82rem; color: var(--gray-light); margin-bottom: 1.2rem; font-weight: 600; }
.breadcrumb a { color: var(--gray-light); }
.breadcrumb a:hover { color: var(--pink); }

/* ---------- Leistungsseite ---------- */
.leistung-layout { display: grid; grid-template-columns: 2fr 1fr; gap: 48px; align-items: start; }
.check-list { list-style: none; margin-top: 1rem; }
.check-list li {
  padding: 10px 0 10px 36px;
  position: relative;
  border-bottom: 1px dashed var(--line);
  font-size: .96rem;
}
.check-list li:last-child { border-bottom: none; }
.check-list li::before {
  content: '✓';
  position: absolute; left: 0; top: 8px;
  width: 24px; height: 24px;
  border-radius: 50%;
  background: var(--pink-soft);
  color: var(--pink);
  font-weight: 800;
  font-size: .8rem;
  display: flex; align-items: center; justify-content: center;
}
.side-card {
  background: var(--bg-soft);
  border-radius: var(--radius);
  padding: 30px 28px;
  border: 1px solid var(--line);
  position: sticky;
  top: 100px;
}
.side-card h3 { margin-bottom: .6rem; }
.side-card p { color: var(--gray); font-size: .92rem; margin-bottom: 1.2rem; }
.side-card .tel {
  display: block;
  font-size: 1.25rem;
  font-weight: 800;
  color: var(--ink);
  margin: 1rem 0 1.2rem;
}
.side-card .tel:hover { color: var(--pink); }

/* ---------- FAQ ---------- */
details.faq {
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 12px;
  padding: 0 22px;
  margin-bottom: 12px;
}
details.faq summary {
  cursor: pointer;
  font-weight: 700;
  padding: 18px 0;
  list-style: none;
  position: relative;
  padding-right: 32px;
}
details.faq summary::-webkit-details-marker { display: none; }
details.faq summary::after {
  content: '+';
  position: absolute; right: 0; top: 14px;
  font-size: 1.4rem;
  color: var(--pink);
  font-weight: 600;
}
details.faq[open] summary::after { content: '–'; }
details.faq p { color: var(--gray); padding-bottom: 18px; font-size: .94rem; }

/* ---------- Team ---------- */
.team-card { text-align: center; }
.team-card img { border-radius: var(--radius); margin-bottom: 1rem; }
.team-card h3 { font-size: 1.02rem; }
.team-card span { color: var(--gray); font-size: .86rem; }

/* ---------- Kontakt ---------- */
.kontakt-layout { display: grid; grid-template-columns: 1.15fr .85fr; gap: 48px; align-items: start; }
form.kontakt { display: grid; gap: 18px; }
form.kontakt .row2 { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; }
form.kontakt label { font-weight: 700; font-size: .86rem; display: block; margin-bottom: 6px; }
form.kontakt input, form.kontakt select, form.kontakt textarea {
  width: 100%;
  padding: 13px 16px;
  border: 1.5px solid var(--line);
  border-radius: 10px;
  font-family: inherit;
  font-size: .95rem;
  background: #fff;
  transition: border-color .15s ease;
}
form.kontakt input:focus, form.kontakt select:focus, form.kontakt textarea:focus {
  outline: none;
  border-color: var(--blue);
  box-shadow: 0 0 0 3px var(--blue-soft);
}
form.kontakt textarea { min-height: 140px; resize: vertical; }
.form-note { font-size: .8rem; color: var(--gray-light); }

.info-card {
  background: var(--bg-soft);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 30px;
}
.info-card h3 { margin-bottom: 1rem; }
.info-card ul { list-style: none; }
.info-card li { padding: 9px 0; border-bottom: 1px dashed var(--line); font-size: .94rem; display: flex; gap: 12px; }
.info-card li:last-child { border-bottom: none; }
.info-card li strong { min-width: 110px; color: var(--gray); font-weight: 600; font-size: .86rem; }
.map-frame {
  border: 0;
  width: 100%;
  height: 320px;
  border-radius: var(--radius);
  margin-top: 24px;
  background: var(--bg-soft);
}

/* ---------- Footer ---------- */
footer.site {
  background: var(--ink);
  color: #aab2ba;
  padding: 64px 0 0;
  font-size: .9rem;
}
.footer-grid {
  display: grid;
  grid-template-columns: 1.3fr 1fr 1fr 1.1fr;
  gap: 40px;
  padding-bottom: 48px;
}
footer.site h4 {
  color: #fff;
  font-size: .95rem;
  margin-bottom: 1.1rem;
  text-transform: uppercase;
  letter-spacing: .08em;
}
footer.site a { color: #aab2ba; }
footer.site a:hover { color: #fff; }
footer.site ul { list-style: none; }
footer.site li { padding: 5px 0; }
.footer-brand .logo-text {
  font-weight: 800;
  font-size: 1.35rem;
  letter-spacing: .01em;
  margin-bottom: 1rem;
}
.footer-brand .logo-text .w { color: var(--pink); }
.footer-brand .logo-text .g { color: var(--blue); }
.footer-brand p { max-width: 26rem; font-size: .88rem; }
.footer-bottom {
  border-top: 1px solid #343b42;
  padding: 20px 0;
  display: flex;
  justify-content: space-between;
  gap: 16px;
  flex-wrap: wrap;
  font-size: .82rem;
  color: #7d868f;
}
.footer-bottom a { color: #7d868f; }

/* ---------- Responsive ---------- */
@media (max-width: 960px) {
  .hero-grid, .leistung-layout, .kontakt-layout { grid-template-columns: 1fr; }
  .grid.c3, .grid.c4, .ref-grid, .steps { grid-template-columns: repeat(2, 1fr); }
  .footer-grid { grid-template-columns: 1fr 1fr; }
  .side-card { position: static; }
  section { padding: 60px 0; }
}
@media (max-width: 600px) {
  .grid.c2, .grid.c3, .grid.c4, .ref-grid, .steps, .footer-grid { grid-template-columns: 1fr; }
  form.kontakt .row2 { grid-template-columns: 1fr; }
  .cta-band { padding: 40px 28px; }
}

/* ---------- Icons (SVG statt Emoji) ---------- */
.topbar svg { vertical-align: -2px; margin-right: 2px; }
.card .icon svg { stroke: var(--pink); }
.card:nth-child(even) .icon svg { stroke: var(--blue); }
.usp-item .icon svg { stroke: #fff; }

/* ---------- Google-Bewertungs-Badge ---------- */
.gbadge {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  background: #fff;
  border: 1px solid var(--line);
  border-radius: 999px;
  padding: 9px 20px;
  font-size: .88rem;
  font-weight: 600;
  color: var(--ink);
  box-shadow: var(--shadow);
  transition: all .18s ease;
}
.gbadge:hover { transform: translateY(-2px); box-shadow: var(--shadow-lg); color: var(--ink); }
.gbadge .g-stars { color: #F5A623; letter-spacing: 1px; font-size: .95rem; }
.gbadge strong { font-weight: 800; }

/* ---------- Mobile Kontaktleiste ---------- */
.mobile-cta { display: none; }
@media (max-width: 768px) {
  body { padding-bottom: 64px; }
  .mobile-cta {
    position: fixed;
    left: 0; right: 0; bottom: 0;
    z-index: 200;
    display: flex;
    background: #fff;
    border-top: 1px solid var(--line);
    box-shadow: 0 -6px 24px rgba(34,38,43,.12);
    padding: 10px 12px;
    gap: 10px;
  }
  .mobile-cta a {
    flex: 1;
    display: flex;
    align-items: center;
    justify-content: center;
    gap: 8px;
    padding: 12px 10px;
    border-radius: 999px;
    font-weight: 700;
    font-size: .92rem;
  }
  .mobile-cta .mc-call { border: 2px solid var(--ink); color: var(--ink); }
  .mobile-cta .mc-offer { background: var(--pink); color: #fff; }
}

/* ---------- Formular-Vertrauenshinweis ---------- */
.form-trust { font-size: .88rem; font-weight: 600; color: var(--ink); margin-top: 12px; }
.form-trust a { color: var(--pink); }
@media (max-width: 600px) {
  .gbadge { font-size: .78rem; padding: 8px 14px; gap: 6px; flex-wrap: wrap; justify-content: center; max-width: 100%; }
}

/* Cookie-Hinweis */
.cookie-banner { position: fixed; left: 16px; right: 16px; bottom: 16px; z-index: 9999; max-width: 560px; margin: 0 auto; background: #fff; color: #1a1f24; border: 1px solid #dfe3e8; border-radius: 12px; box-shadow: 0 8px 32px rgba(0,0,0,.18); padding: 18px 20px; font-size: .88rem; line-height: 1.5; }
.cookie-banner p { margin: 0 0 12px; color: var(--gray); }
.cookie-banner strong { color: #1a1f24; }
.cookie-banner a { text-decoration: underline; }
.cookie-actions { display: flex; gap: 10px; flex-wrap: wrap; }
.cookie-actions button { flex: 1 1 140px; cursor: pointer; font: inherit; font-weight: 600; padding: 10px 16px; border-radius: 8px; border: 2px solid var(--pink); }
.cookie-actions .cookie-accept { background: var(--pink); color: #fff; }
.cookie-actions .cookie-accept:hover { background: var(--pink-dark); border-color: var(--pink-dark); }
.cookie-actions .cookie-reject { background: #fff; color: var(--pink); }
.cookie-actions .cookie-reject:hover { background: var(--pink-soft); }
@media (max-width: 720px) { .cookie-banner { bottom: 76px; } }